Optimizing Customer Lifecycle

Explore how Terry-Durin used Creditsafe data to save time, effort, and build better relationships with their customers

Situation

Terry-Durin is a family owned electrical wholesaler-distributor that has been operating since 1908. They have grown exponentially over the years and have 5 locations across the United States. Recently, they realized that they needed help in evaluating, analyzing, and onboarding new customers. 

  1. No previous provider, only internal data

  2. Small team with growing business, couldn't keep up with a manual process

  3. Needed a better method of qualifying customers during onboarding as collections are difficult in that industry

Solution

Terry-Durin worked with Creditafe to optimize their onboarding process by:

  • Providing credit risk scores, recommended credit limits, and average DBT
  • Verifying trade relationships, other trade lines, and company ownership
  • Customizing automated monitoring on all new customers 

Results

  1. Improved new customer onboarding times

  2. Improved repayment rates

  3. Updated credit limits and terms

Creditsafe makes it easy to put a company in the search and have it pop up and give me a clearer picture of what the customer is really like, not just what they or their friends say that they are. It is a great tool to have to help us, rather than simply relying on our customer’s application or our own internal information.


Jodee Fish
Credit Manager, Terry-Durin

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